Best Social Media Twitter

Do you use and share the same Twitter page for all events and departments or do you have a designated page for each event?
This is worth 50% of your score.
This is worth 40% of your score. You will be limited to 3000 characters. Please describe your Twitter social media platform in detail. How do you utilize it? Did it impact your event? Can you measure the results? You may attach 3 screenshot images below of comments or impressive stats.
An award will be given for Best Social Media Overall. The judges will award this to the entry with the highest overall score. The more entries you have, the greater your chances of winning.
Please share anything else that you think the judges should know about your Twitter platform . You are limited to 1500 characters.